Key Takeaway
BNP Paribas 3 Step IT introduces an IT-as-a-Service (ITaaS) model that integrates circular economy principles throughout the IT lifecycle. This model enhances the efficient use, repair, refurbishment, and recycling of technology products. By offering leasing contracts with complete asset management, businesses can access devices like laptops and mobile phones without upfront costs, ensuring responsible end-of-life management. Devices are refurbished, resold, or recycled at facilities such as the Buchelay centre in France, reducing electronic waste. This approach supports ESG objectives with features like ISO-compliant data wiping, emphasizing the importance of circularity for growth and resilience in European businesses, according to CEO Carmen Ene.
Circularity through IT-as-a-Service
BNP Paribas 3 Step IT presents an IT-as-a-Service (ITaaS) model that effectively incorporates circular economy principles throughout the entire IT lifecycle.
This model encourages the efficient use, repair, refurbishment, and recycling of technology products.
By offering leasing contracts that include comprehensive asset management, businesses can access technology such as laptops, desktops, and mobile devices without any upfront capital investment, ensuring a secure return of assets for responsible end-of-life management.
The process includes refurbishing and reselling or recycling devices at facilities like the Buchelay centre in France, significantly reducing electronic waste and conserving resources.
This business model also supports ESG objectives through features such as ISO-compliant data wiping and traceability.
CEO Carmen Ene states: “For European businesses, the path to growth and resilience is undeniably focused on circularity.



